Watch a great video clip from one of Judy’s training seminars
Perhaps the most misunderstood and debilitating part of the average sales process is…the follow-up. This is where your intelligence, your ego, and your empathy can absolutely be your worst enemies to converting prospects. I recently ran into a very talented corporate sales speaker/trainer, Judy Garmaise, who brings a unique focus to the practice of sales follow-up. Read more
Part II of our interview with Jill Rowley of Eloqua
Where is she now? Since this article was first published in 2010, Jill has gone on to maintain her status as top salesperson and in 2011 was awarded “Employee of the Year” at Eloqua. She continues to practice what she preaches and remains a leading resource in her field via social media. On August 2, 2012, Eloqua went public on NASDAQ to raise $92 million. Jill was among the team to visit the stock exchange for the event. Read more
After personally using 4 different email management systems over the past 7 years to create, launch, and track over 650 email campaigns in both the B2C and B2B worlds, I can assuredly tell you, there are differences between them. There are differences between the little guys that charge nominal fees, and the marketing automation systems that will cost you thousands of dollars per month and pick up your dry-cleaning. Read more
As one of the founders of Woodlyn Partners, Lee Hoffstein has his finger on the pulse of the job market for sales and marketing talent in the Greater Boston area. A diligent publisher of his market observations, Lee has recently drawn attention to what can be termed a “candidate shortage”, for the first time in years. Lee shares what this means for employers and for job candidates – and what he expects is the root cause. Read more
Denise Clancey is a true luminary in the field of telesales and telemarketing. She is the former Vice President of Telesales & Customer Service at Lotus Development, a subsidiary of IBM. In this position, her organization delivered $151 million in sales from corporate customers in addition to managing one million plus Customer Service inquiries. Read more
Please note that this event is only open to Eloqua customers and partners.
Not a customer or partner, but still want to attend? Email us.
|Location:||The Charles Hotel|
|Date:||March 9, 2011|
|Time:||2:00-5:00 pm ET
followed by networking happy hour!
One Bennett Street
Cambridge, MA 02138
map & directions
|Room Name:||to be announced|
Valet parking: $30
|Bring:||Your nametag from 2010 (if you attended) – special prizes will be awarded!
How to Optimize your Website for SEO, as featured in FOCUS
Every day too many business leaders, in the B2B technology space in particular, are pushing inbound leads to their competition by ignoring Search Engine Optimization, or “free /organic” search. Read more
Part I of our interview with Jill Rowley of Eloqua
Jill Rowley, Director of Strategic Accounts for marketing automation pioneer, Eloqua is amped up! Her dedication to helping organizations pro-actively manage revenue opportunities landed her “Top Eloqua Salesperson” 2006-2008. We caught up with this software maven, and mother of four, to talk about the marketing automation journey she’s been on since the summer of 2002. Read more